Know, Like and Trust Factor

It has been said that Marketing is getting someone who has a need to know, like and trust you.  Your Know, Like and Trust Factor Veterinary Medicine is very entertaining to the general public.  Look at how many people watch Dr. Pol and Dr. Jeff on TV. There are a few...

Walmart Vet Clinics

Walmart vet clinics have opened in three Oklahoma stores according to an article I read posted on the AVMA site.  Now, this is not an entirely new idea.  Those of us working in privately owned, general veterinary practices have been dealing with the commoditization of...

Benevolent Care Fund- you should have one.

benevolent veterinary fund – your hospital should have one   Have you considered setting up a benevolent veterinary fund for your veterinary hospital? (This post was originally published in the Fall of 2015. ) I’ve thought about it over the years but didn’t know how,...