It has been said that there are 4 parts to businesses.
Attract prospects to your goods or services. Converting those prospects into clients. Deliver the Goods or Services. Collect the cash. AC/DC.
Simple. Just those 4. And we all get bottlenecks somewhere in that process.
Not enough clients? then you have an attraction problem or a conversion problem.
Too many clients to work them all in? Then you’ve got a deliverable problem.
Find your weakness and fix it.
Besides the VetMedLabs community, below are the ways I can help you improve your clinic marketing. If you have questions, drop me an email at granitehillsvet at gmail.com .
Consultation, Clarity, and Strategy Session
Sometimes you need someone to bounce ideas off of, but not the ongoing support of a coaching program.
This is an hour long consulting session diving into your clinic marketing. We’ll look at what is working, not working, what could be improved on, and steps to get there. Your website, your social media pages, lead generation strategies, videos, and all the tech stuff to make that happen, etc.
The cost of this session is $250.
Marketing Toolkit Design
Marketing Toolkit Design is a one to one, marketing mentor program where you build your marketing system with guidance.
You don’t have to figure everything out on your own. And you don’t have the hefty up front investment or monthly fees associated with the big marketing elite, accelerator agencies.
Sessions are delivered in 15-minute segments. Learn. Do/Implement. Measure (and Modify). Repeat. We’ll cover your website, your social media pages, paid ads, video marketing, word of mouth referrals. Ideally, you want those to work together to marketing and promote your veterinary services.
Why 15 minutes? Everyone can find 15 minutes to focus on a task. You then do and implement your homework and schedule another session. Book as many sessions as you want or need. Presently, there are something like 30 sessions per week.
The program is of 6 months duration.
I am on EST so it is easier for me to talk shop after we close- between 6 and 10 pm, a few evenings a week, and a few hours on Saturday mid-day. If those hours don’t suit your time zone, let me know and I can see what I can work out.
Sessions are delivered via Zoom meetings or over the phone. Zoom will allow one to record the session so you can watch it later.
This coaching program is priced at $2400 or 6 payments of $500.
Just the Leads
Just the Leads is a done for you marketing service where I run lead generation ads for your clinic’s veterinary services. I handle everything- the creative, the images, the copy-writing, the ad targeting, the ad spend, etc.
You get the names, email addresses, and phone numbers to follow up with prospective clients.
These are not unqualified (cheap) leads like you’d get if you were giving away an iphone in a raffle.
These are pre-qualified, and pre-educated leads that are interested in your offer and/or services. From your local zip code(s). People that have raised their hand and said, “Yes, I would like more information, please. ”
These are purchased on a per lead basis. Probably around $30 each, (based on what leads cost when testing these out in my local area). You set your monthly budget.
If someone was happy with their results, then the service might be available on a monthly retainer basis. You get all the leads generated for 1 monthly fee.